It's "Look how easy this is, ladies! Anyone can do it!" versus "It will kick! Your! Butt!"
It's "Be strong and build muscle, men!" versus "Get rid of those problem areas, so you can look pretty in clothes!".
But most of all, it's just annoying.
life through a feminist lens
18 comments:
And never mind the fact that you just look like a dumbass doing it!
Seriously! There needs to be a Museum of Exercise Equipment That Makes You Look Like a Dumbass where people are behind glass using things like the Shake Weight and the Ab Circle Pro, and everyone can just come and stare and laugh.
Marketing at work!
Is it just me, or does it make them look like they're shaking something else? Geesh.
Can we add the ThighMaster to that list? :)
I couldn't watch the one directed at men. It looked way to much like a jerk off video!
We fast-forwarded this commercial the other day, and Kamran was like, "Oh, yeah, did you see they're making those for men now?" And I told him about this post, and I think he was truly freaked out that none of this had occurred to him. Or that you'd thought to make a point of it. I'm not sure which.
I am hoping the same best effort from you in the future as well. In fact your creative writing skills has inspired me.
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