The caption reads: "Unleash your wild side. Everyone has a wild side. Unleash yours with Wild Africa Cream."
What's interesting to me, though, is that no one's talking about how often black women are depicted as wild animals in advertising.
life through a feminist lens
The caption reads: "Unleash your wild side. Everyone has a wild side. Unleash yours with Wild Africa Cream."
7 comments:
Holy CRAP. I'm ashamed to say I've never before noticed how often magazines and ads portray black women as animals. It's really disgusting, now that I think of it.
I've seen so many other examples of this, but couldn't find them online.
Other interesting thing is: this liquor is basically just Bailey's in a different wrapping. There's nothing African nor wild about it. It's the same kind of stuff that usually marketed as Irish Cream Liquor. Although I do love the look of the bottle (I have a fancy for animal prints - also, the bottle is fuzzy YAY!) the name and the ad really is just blatant nonsense and neatly packaged racism.
Wait, seriously? What do all other liquor ads do, then?
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